Businesses have had to adapt during the global pandemic to survive. The level of adaption required has varied. Pubs offering takeaway drinks, other companies have branched out into new areas to stay relevant. Whilst some have been able to thrive in the new environment, there...
The Coronavirus pandemic is an unprecedented situation for everyone around the globe. We must all change our way of living and working to help slow down the spread of infections and to interrupt possible transmission chains. At h2o, we're a social bunch, but protecting the...
Like it or not, Facebook is still the largest social media network, with over 2.5 BILLION monthly users. Last year, the UK population spent just under 2 hours per day on social media. As a smart marketer, you know it's a good idea to put...
Let’s be honest. In the world of digital marketing, there is a fair amount of jargon. Don’t get me wrong, in such a varied, complex and nuanced industry we need a plethora of specialist language to be able to communicate what we mean swiftly and accurately. However,...
At h2o we love keeping tabs on emerging themes within the marketing arena. We’ve identified an emerging trend that we call Invisible User Interface (IUI) technology as something that we think is going to be huge over the next couple of years. “What’s that?” We...