Connor Sweeting, Author at h2o | Creative Communications Ltd.
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Author: Connor Sweeting

28 Apr

Posted at 12:25h in Blog

With the introduction of Google Analytics 4 (GA4) in 2020, the transition from Universal Analytics (UA) was inevitable. Google has recently announced that they will be sunsetting the UA on the 1st of July 2023 and the 1st of October 2023 for 360 properties. So...

21 Dec

Posted at 22:54h in Blog

Google rolled out the new core update, called the November Core Update 2021 on 17th of November 2021. This is the third update rolled out this year, the other two were released in the months of June and July 2021. What are Core Updates? Google’s core updates...