Hella | h2o | Creative Communications Ltd.
15820
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Hella

Hella is a leading automotive technology innovator and major OEM parts supplier. They were looking for a strong social media presence to drive traffic to a new website, as well as support their existing marketing and PR outreach. Our social media experts leaped to the challenge and spread the word.

Challenge:

  • Limited budgets, yet significant results needed to support sales efforts
  • Work closely with existing marketing and PR activity and outreach
  • Previous social media campaigns were irregular and had limited results

Solution:

  • Create and manage key social media profiles
  • Social listening to gather insight & analysis
  • Content creation across LinkedIn, Facebook and Twitter
  • Automated campaign syndication and analytics across all social channels

Results:

Over 100K organic impressions across Twitter and Facebook since December, with Twitter starting from ground zero. Facebook followers have also grown by 25%. Regular retweets by publications such as Garagewire and CAT magazine have led to 50K impressions from a product campaign with a £0.64 per click cost, well below industry average.

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