Boosting dealer ordering by building a one-of-a-kind online dealer management system
markets covering EMEA, US, APAC
application uptime this year
of product variations handled effortlessly
Specialisms Utilised.
The Challenge.
No matter how renowned you are in the motorcycle industry, maintaining your brand's loyalty depends on efficient supply to local dealers. Harley-Davidson® recognised this, striving to minimise any obstacles that might affect their ability to support their dealers, sustain sales, and keep their customers satisfied.
Standardising and streamlining the ordering process was crucial. We took all the old manual ways of working and created a clear and sophisticated platform with Ordopto, where dealers could review and order products online across 60+ markets.
The extreme pressure of order windows, where dealers purchase thousands of items in just a few minutes, further highlighted the need for a system built to handle these demands. A robust, feature-rich platform was essential.
We worked closely with the Harley-Davidson team to implement Ordopto, our tailored online ordering platform designed to streamline operations. The system replaced outdated processes with a single user-friendly solution that allows dealers to browse, review, and submit orders from any device.
With built-in flexibility, the platform could be adapted to match the needs of different regions - from product availability to market-specific pricing - and integrated seamlessly into Harley-Davidson’s internal systems.
Crucially, the platform provided real-time visibility for both dealers and internal teams, helping track orders against sales targets and giving everyone confidence in the process.
Looking to streamline your own ordering processes?
The Results.
Real-time reporting.
Advanced real-time multi-tier reporting dashboard enables different levels of stakeholders a tailored experience to help them achieve their objectives.
Fully managed.
Our tailored process enables us to setup, test and launch the tool for 69 markets with just a couple of data files. This is fully managed by our in-house multi-discipline team.
Adaptable platform.
Customise sales incentives, content, products, and pricing for each unique market.
Intensive order windows.
Similar to Black Friday, the platform can handle intensive order periods, where users can submit thousands of products at once within a short period of time.